1926
2026
the hospitality icon at asheville's heart
Welcome, fellow traveler.
Come delight in Asheville's beloved 1926 office building, artfully restored as a boutique lodging and dining experience. Wood-fired Italian-Appalachian flavors, elegant comfort, historic touches, Blue Ridge views, and swanky secrets await you.
Book Your StayExplore the Hotel#1 Best New Hotel in the South
Southern Living
"The hotel embodies Asheville’s storied past, hard-earned resilience, and ever-welcoming present."
Garden & gun
“Thoughtful, special, and infinitely snazzy” Best New Hotels in the World 2025
travel + leisure
Best Hotels in the South 2026
condé nast traveler
Green Star + Bib Gourmand
for Luminosa
for Luminosa
michelin guide
Rooms & Suites
At its heart, this boutique hotel hosts 71 former offices — historically home to detectives, architects, and tailors — reenvisioned for relaxation in Appalachian Deco style. Featuring the finest views and comforts in downtown Asheville.
Apex King Suite
"It's the whole point"
King
"A well-earned stretch"
Double Queen
"Be a neighbor, dear"
Premier King Suite
"You've really made it"
Double Queen Suite
"Good morning, you two"
Queen
"Wrap me up, please"
Bunk Suite
"Fancy seeing you down there"
Nook
"Say, it's got pockets"
Dine and Drink at Luminosa
Modern Appalachian Meets Italian Tradition
A house of scratch-made pizzas & pastas, wood-fired vegetables from local growers, cocktails, and more. Winner of a MICHELIN Green Star + Bib Gourmand. More importantly: a local favorite.
Flavor on Every Floor
The culinary delights of Luminosa extend throughout the hotel. From the three-cornered rooftop where the first country star made his radio debut, to the sultry underworld beneath the hotel, come explore the full house of taste.
Start your day in the sky, tucking into house-baked pastries, sandwiches, coffee, tea, and more.
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Toast the sunset with seasonal cocktails, local pours, and delicious bites, from three distinct patios.
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Descend into a dark, swanky world of Prohibition-era cocktails with Blue Ridge craft & sourcing.
Learn MoreAlso — enjoy complimentary treats, coffee, tea, and sparkling water at the guest pantries on each floor.
a MICHELIN-INSPIRED offer
Savor the stars
- Dinner at Luminosa with a food & beverage credit
- Evening drinks in our underground cocktail bar
- “Take the elevator home” for a night at the Flat Iron
- Morning coffee and a pastry at the Rooftop Caffé
The Heart of Asheville
Experience everything the Land of the Sky has to offer, all within short walks or drives.
Botiwalla
1 min
Indian street chaat, just next door
Asheville Bee Charmer
1 min
Honey, lip balm, and other gifts from the bees
Battery Park Book Exchange & Champagne Bar
2 mins
Grove Arcade staple with champagne, cocktails, and 10,000+ books
Grove Arcade
2 mins
Grand and beautiful shopping mall from 1920s
Pritchard Park Drum Circle
3 mins
Hundreds of drummers gather every Friday night and feel the beat
Asheville Pinball Museum
3 mins
Play all day on legacy machines
Basilica of Saint Lawrence
5 mins
Spanish style with towering brickwork and massive dome
The Chocolate Fetish
2 mins
Family-run confectionery
Public Service Building
6 mins
Best enjoyed from the Flat Iron Rooftop
Woolworth Walk
1 min
Sprawling local gallery with a 1950s lunch counter
Harrah’s Cherokee Center
6 mins
The big sports and music venue in AVL
Zambra
3 mins
Southern Spain-colored tapas
Private Events
Gather Where Land and Sky Meet
From the lofty three-pointed rooftop, down to the swanky depths, intimate hospitality lights up every gathering. Let's plan yours.
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