a corner of a building with many windows
The Flat Iron Hotel Logo

The Flat Iron Hotel

Recharge Through Wonder

To look at the Flatiron building is to look at the soul of Asheville. One of the first skyscrapers built in this booming mountain town during its 1920s heyday, The Flat Iron dominated the Asheville skyline when it was completed in 1927.

And today? The Flat Iron Hotel is a beacon of our city. It beckons. It welcomes our locals with a dining and hospitality experience uniquely its own. It welcomes our visitors to the mountains, to a place of adventure and excitement. It calls to you — yes, you — with the timeless music of Asheville’s soul.

Property Perks & Features

  • 71 Guest Rooms
  • On-site Luminosa Restaurant
  • The Flat Iron Rooftop Bar
  • Luminosa Café Grab & Go
  • Second Floor Co-Work & Events Space
  • Valet Parking & Nearby City-Operated Self-Parking Lots
a sign on a building

Our History

Over The Years

In 1979, the Flatiron Building was listed on the National Register of Historic Places. Shortly thereafter, in 1985, Midtown Development Associates purchased the building and conducted a renovation that maintained most of the building’s original layout and details. In 2019 the Flatiron Preservation Group, LLC, led by local Asheville native Philip Woollcott, purchased the building with plans to renovate the property into a boutique hotel. The Flat Iron Hotel, now, aspires to fulfill the building’s historic purpose of signaling to the world that Asheville is — and always has been — a place of consequence.

a room with chairs and tables

Iron Works
Cowork Space

Located on the second floor of our historic hotel, Iron Works is a flexible, shared work and event space. Flooded with natural light and filled with 1920s-era architectural details, it was designed to inspire.

Iron Works
a group of women exercising

Let the Adventure Begin

The good times are here. With rooftop mixology classes and a daily itinerary that’s as dynamic as Asheville itself, every visit to The Flat Iron is charged with a sense of discovery.

Our Event Calendar